A presence on social media in conjunction with a business website ensures you and your business are searchable. The content shared on the social media platform allows potential customers to get to know you before they reach out. Experts advise companies to consider quality over quantity when it comes to their social media posts. Businesses need to understand the difference between sales and marketing.Source: Northwest Indiana Business Magazine
Hudson County Community College’s Department of Continuing Education is proud to offer a New live, fully online Social Media Marketing Certificate program this Summer. The certificate program promises participants will learn how social networks are used to develop a two-way communication and create marketing strategies you can take back and integrate into your communication and marketing skillset. Participants will analyze, develop, implement, and evaluate media strategies as an integral part of the overall marketing communications strategy throughout the program. The course will focus on how Social Media strategies can be used effectively in marketing communications programs, what Social Media platforms should/should not be used, how to build engagement, and how to measure, track, and evaluate performance and effectiveness. Program benefits:Summarize the evolution of social media and its interaction with and effect on the media landscapeApply critical thinking and evaluation skills in assessing, applying, and participating in social mediaComprehend the current communication norms of social mediaUtilize current Social Media tools and channels and understand the Social Media participantDevelop strategic and tactical Social Media communication skillsDemonstrate presentation and writing skillsIdentify, analyze and apply new communication strategies and tactics
The Bayonne Economic Opportunity Foundation (BEOF) currently has rental assistance funding available for qualifying residents. The BEOF provides temporary housing assistance to individuals and families in Hudson County who are in imminent danger of becoming homeless.
These are the eligibility guidelines: Must have summons or warrant of removal with a docket number. Must prove you can pay going forward. Rent can’t be more than 50% of income. (Example: If monthly income is $1,000, rent cannot be more than $500.) Must be New Jersey resident – legally in the United States (Hudson County). Applicant cannot be receiving TANF, TRA, Section 8, or SSI. Applicant cannot be being released from jail.
If interested in applying, please visit BEOF headquarters at 555 Kennedy Boulevard (between 21st and 22nd Streets) in Bayonne, NJ. Staff members are available to assist in the completion of your application.
For more information, please call BEOF headquarters at 201-437-7222, and ask for Lourdes or Marisa.
River View Observer just released digital issue for January 1st to January 15th.
Inside this editon of the River View Observer there are plenty of things to do from Art exhibits, Theater, Music, Dancing and fine dining and don’t forget to check out our real estate section for Hudson County’s best homes for sale and rent.
If you are moving into Hudson we are your go to guide to find out what’s happening.
Since 1998 The River View Observer has been serving the Hudson community, and we are proud to say that we are one of the first publications to cover the New Jersey Gold Coast area.
We publish bi-weekly in print and cover a wide range of topics on our website we have celebrity interviews, Dining articles by our award winining writer Sally Deering.
We appreciate your comments and ideas for 2017 to helping us grow and become better to serve you.
CAREPOINT DRIVE: CarePoint Health held a toy donation/clothing drive for the Bayonne Board of Education Special Services Department.
Those pictured include Bayonne Schools Superintendent Patricia McGeehan (fourth from left); Catherine Shull-Fernald (center), CarePoint Health at Bayonne Medical Center Chief Operating Officer; and Mohammad Shozub (fifth from right), CarePoint Site Manager, Patient Experience Department.
Film a Big Surprise; Rights & Royalties a Bigger Mystery
By Sally Deering
The story starts with two brothers and a couple of friends from Bayonne who wrote and recorded a song called Bim Sala Bim back in the 1970s. They took the title from “The Tonight Show with Johnny Carson” when Carson played fortune teller Carnac the Magnificent. He and Ed McMahon would say “Bim Sala Bim” as a greeting to each other.
Lou Gomez wrote the lyrics and his brother Richie Gomez wrote the melody and Ralph Cohen wrote the arrangements to Bim Sala Bim when they were in the 70s band “Hudson County”. The band eventually broke up, but the song lives on. Fast forward to 2016, Gomez finds out from a friend that Bim Sala Bim is on the soundtrack to the new Robert DeNiro movie, HANDS OF STONE.
“The group became known for its funk sound,” Gomez says, from his home in Sayreville. “We were signed to RCA records by Warren Schatz and asked to produce some material for a compilation album and a single release. Our single was “Heaven’s Here on Earth” and we were told it would be released at the same time Vickie Sue Robinson was to release Turn the Beat Around. At that time we also recorded Bim Sala Bim. Forty years later I get a call from a friend that Bim Sala Bim is a big underground hit in Europe especially Greece and Italy. It was later found out that the song was bootlegged by some unknown group called Fantastic Soul Inventions who just slapped their name on our recording.” Continue reading WHOSE SONG IS IT ANYWAY?Songwriter Lou Gomez’s BIM SALA BIM surfaces in new Robert DeNiro Flick→
Summer’s just around the corner and after the winter we had, every day should feel like the 4th of July. One of the many benefits of living here on the Hudson is not only our close proximity to all things Manhattan, but the many activities that are offered either on the water or close to it. From kayaking to dance performances to film screenings on a starry night, there are plenty of fun things to do this summer; here’s a sampling…..
Artist Meredith Lippman seems the perfect fit for her position as Program Development Specialist for the Hudson County Office of Cultural & Heritage Affairs/Tourism Development. Lippman empathizes with the artists she advocates for and she works diligently to help them connect with the Hudson community and grow their careers through workshops, newsletters and updates on venues where they can exhibit works.