Local event highlights critical 99% survival rate for early detection amid alarming rise of diagnoses in women under 50.

Thursday, October 1, 2026 | 9:00 AM to 12:00 PM Palisades Medical Center, 7600 River Rd, North Bergen, NJ 07047

Flag raising outside main entrance at 10AM

This October, pink is more than just a color—it’s an urgent call to action right here at home. While breast cancer death rates have plummeted by 44% since 1989, diagnoses are steadily rising by about 1% every year—with the fastest increases seen in women under 50.

Because early detection is the ultimate cure—boasting a greater than 99% survival rate when caught at a localized stage—Palisades Medical Center is kicking off Breast Cancer Awareness Month with an interactive, highly visual “Pink Out” event. Medical experts, patients, and survivors will be on-site to urge local women to take advantage of new life-saving technologies, particularly in light of recent national guidelines urging women to begin screenings at age 40.