Retail, Referrals and Rooftop Radiance Abound At the Sophisticated Luxury Condominium
 Trump Plaza Residences Jersey City, the exquisite residential tower located on New Jersey’s prestigious Gold Coast, is celebrating a successful summer of stellar sales and building enhancements as it looks forward to exciting events in the coming new year.
Sales at the luxury condominium at 88 Morgan St. have greatly exceeded expectations, with approximately 50 homes having sold since January of this year. About 20 residences sold during the summer months, which is typically a slow time for real estate sales.
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“The extraordinary sales volume is evidence of the appeal of Trump Plaza Residences Jersey City and its great value,” said Jodi Stasse, director of marketing and sales. “A resident can enjoy a real metropolitan lifestyle here — with access to every luxury amenity they can imagine, as well as a full-service concierge — at advantageous pricing with low interest rates!”
The 55-story building, New Jersey’s tallest residential tower, offers beautiful one-, two- and three-bedroom residences of up to 1,599 square feet. One-bedroom homes start in the mid-$400,000s and two-bedroom homes start in the mid-$600,000s. Penthouses and three-bedroom homes are also available, but are in limited supply. A 20-year tax abatement for the residential tower translates to reduced property taxes.
In addition to the inherent appeal of the luxury building, Stasse attributed the volume of sales to a new marketing campaign for the building, launched earlier in the year, which introduced new advertising and communication materials including the sleek new property website, www.trumpplazaresidences.com.
Referrals from residents have been another huge part of the building’s sales success.
“The residents here take pride in the community they have formed together. They’re always looking forward to seeing new neighbors in the building and they want to contribute to the success here,” said Stasse. “They appreciate the rate at which they’ve seen the building fill up and they have a desire to share this lifestyle with the people closest to them.”
Another bonus for residents is the elite TRUMP CARD Privileges Program presented by the Trump Hotel Collection, which entitles them to special offers, personal services and added benefits at any Trump Hotel Collection property in New York, Chicago, Las Vegas and Hawaii. Future Trump Hotel Collection properties that members can look forward to visiting include those in New Orleans, Panama, Toronto, Cap Cana, Dubai and Scotland.
The summer also brought a special treat in the form of the building’s lighted rooftop crown, which was installed in August. The bright purple lighting, striking against the night sky, added the final touch to the enhancements that took place this year including a new front entrance, remodeled lobby and embellished pool and outdoor lawn seating areas.
On-site conveniences are also coming soon with the arrival in early 2011 of ROAR Dental and Elegant Nails and Spa, as well as the highly anticipated opening of buon Italia gourmet Italian market, originally of Chelsea Market fame in New York City.
Buon Italia will offer imported groceries; meat and seafood counters; prepared foods and specialty products, including fresh cheeses, pastas and charcuterie; a combination espresso bar, gelato bar, pasty shop and wine bar; and generous indoor and outdoor café seating.
“Having buon Italia set up shop right at our front door is an incredible convenience for residents and an extension of the amazing amenities that are offered at Trump Plaza Residences,” said Stasse. “Plus, it will instantly turn the neighborhood into a destination spot.”
Trump Plaza Residences is appreciated by residents for its impressive amenities and unparalleled service. The lavish 40,000 square feet of indoor and outdoor amenities and well-known Trump 24/7 concierge service are luxury hallmarks of the elegant property and the Trump brand.
A sampling of the amenities includes a screening room; game room; Roman-style aqua grotto; in-house spa; heated pool with cabanas; and an impressive glass-enclosed fitness center.
The building’s thoughtfully designed homes features elegant, contemporary design elements and custom oversized windows that open out to sweeping views of the Hudson River, the Statue of Liberty and the Manhattan skyline.
The proximity of Trump Plaza Residences Jersey City to Manhattan and the rest of the Gold Coast, as well as its convenient location near the Exchange Place and Grove Street PATH stations, the waterfront ferry and the Bergen-Hudson Light Rail, makes for easy commuting and uncomplicated travel.
For more information on Trump Plaza Residences Jersey City, visit the on-site sales suite, which is open seven days a week from 11 a.m. to 6 p.m. at 88 Morgan St. in Jersey City. Morning and evening hours are available by appointment. Contact the sales and marketing team by calling (888) 263-7003, e-mailing [email protected] or visiting the website at www.trumpplazaresidences.com.
To learn more about the TRUMP CARD Privileges Program, visit www.TrumpHotelCollection.com/TRUMPCARD. For more information on buon Italia gourmet Italian market, visit www.buonitalia.com
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