LSFCU - River View Observer

LIBERTY SAVINGS FEDERAL CREDIT UNION PARTNERS WITH RESILIENT JC IN TRUE CREDIT UNION SPIRIT

admin — Sun, 10 Dec 2017 05:26:33 +0000

(Pictured from left to right) Dr. Alexander Mirescu, Vice President Resilient JC, Maria Solorzano, President/CEO Liberty Savings Federal Credit Union, Karen Velasquez, Marketing/Business Development Officer Liberty Savings FCU, And Simon Pereira Shorey, President Resilient JC

Jersey City, NJ-In the wake of such recent natural disasters as Hurricanes Harvey, Irma, Jose, and Maria and the terrorist events of recent years, recovery planning and resilience for cities is becoming an even more vital topic for community discussion. Liberty Savings Federal Credit Union under the guidance of its newly appointed CEO, Maria Solorzano, recognized this and seized the opportunity to partner with Resilient JC in their endeavors for Jersey City in Hudson County.

Resilient JC is under the direction of Simon Pereira Shorey, President, and Dr. Alexander Mirescu, Vice President. The not-for-profit NJ-based Corporation aims to support and augment disaster preparedness, response and relief initiatives for Jersey City, New Jersey. Mark Rowan, who for many years has served as a Supervisory Committee to the Credit Union Board, initially made the introduction with the belief that the credit unionâ€s philosophy of serving the community walked hand-in-hand with Resilient JCâ€s mission to better prepare Jersey City to become a resilient and strong population. Solorzano and her Board could not have agreed more.

â€œOne of the goals of Liberty Savings within the community is to position ourselves as a complete resource to the members and families we serve. This has and always will be what makes credit unions unique among financial institutions, our support of the community as a whole, not simply in financial aspects,â€ stated Maria Solorzano, â€œThis is why, when Mark proposed our support of Resilient JC it made complete sense to us.â€

Simon Pereira Shorey, President of Resilient JC said â€œWe are deeply honored by this partnership with Liberty Savings. All aspects of the Jersey City community are becoming aware that growth and prosperity needs to be built on resilient foundations, and Liberty Savings is once again demonstrating its commitment to the people of Jersey City through leadership in this important area.â€

For more information about Liberty Savings FCU, please visit www.lsfcu.org For additional information on Resilient JC, please contact Simon@resilientjc.org or visit www.facebook.com/resilientjc/

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The post LIBERTY SAVINGS FEDERAL CREDIT UNION PARTNERS WITH RESILIENT JC IN TRUE CREDIT UNION SPIRIT first appeared on River View Observer.

Liberty Savings Federal Credit Union receives Diamond Award for outstanding marketing achievements

admin — Fri, 14 Apr 2017 19:34:32 +0000

JERSEY CITY, NJ (April 14, 2017) â€” Liberty Savings Federal Credit Union in Jersey City, NJ was recently honored with a Diamond Award, which recognizes outstanding marketing and business development achievements in the credit union industry.

The award was presented by the Credit Union National Association (CUNA) Marketing & Business Development Council, a national network comprised of over 1,200 credit union marketing and business development professionals. Awards are given in each of 30 categories ranging from advertising to community events and beyond.

Liberty Savings Federal Credit Union won the Membership Marketing category for its entry, entitled, â€œWanted, Liberty Savings FCU Ambassadorsâ€. Leveraging influencers from their SEG community, LSFCU redesigned their Ambassadorâ€s club to a more robust and interactive group. The brightly colored traditional-looking â€œWantedâ€ style campaign drew attention on print and digital platforms.

â€œIt is a both a privilege and a humble honor to be recognized for our work among some of the best in our industry. Iâ€m fortunate to collaborate with Prager Creative, LLC. who are integral to bringing our marketing visions to life, that I get to do what I love best every day and utilize it to help enrich our memberâ€s lives,â€ commented Velasquez, Marketing & Business Development Officer at Liberty Savings FCU.

Award winners were recognized at the councilâ€s 24^th annual conference held March 29-April 1 in San Antonio, Texas. For more information on the Diamond Awards or to view the entire list of winners, go to www.cunacouncils.org/awards.

For more information about Liberty Saving Federal Credit Union, please visit www.lsfcu.org.

About Liberty Savings Federal Credit Union

Liberty Savings Federal Credit Union has proudly served the communities of Hudson County, NJ since 1951. For additional information please contact Karen Velasquez, Marketing and Business Development Officer at 201-659-3900 extension 7038.

About CUNA Marketing & Business Development Council

The CUNA Marketing & Business Development Council is a member-led community of marketing and business development professionals dedicated to providing relevant resources and tools essential for success to its members. The CUNA Marketing & Business Development Council is one of six CUNA Councils, a network of more than 6,800 credit union professionals. For more information, visit www.cunacouncils.org.

Contacts

Karen Velasquez
Marketing & Business Development Officer
201-659-3900 extension 7038
kvelasquez@lsfcu.org

The post Liberty Savings Federal Credit Union receives Diamond Award for outstanding marketing achievements first appeared on River View Observer.

SANTA CLAUS SPOTTED IN JERSEY CITY GETTING LAST MINUTE CHRISTMAS WISHES

admin — Tue, 20 Dec 2016 03:07:37 +0000

The post SANTA CLAUS SPOTTED IN JERSEY CITY GETTING LAST MINUTE CHRISTMAS WISHES first appeared on River View Observer.